It is time again for the annual Borland Online Picnic

Giganews Newsgroups
Subject: It is time again for the annual Borland Online Picnic
Posted by:  Remy Lebeau (TeamB) (gambit…@yahoo.com)
Date: Sat, 19 Jul 2003

I hope some of you good people can attend this year's festivities :-)

Gambit

----- Original Message -----
From: "John Frazier (Borland)" <jfrazi…@borland.com>
Sent: Friday, July 18, 2003 5:54 PM

Greetings! It's time again for the annual Borland Online Picnic, and you're
invited!

Every year Borland hosts a picnic and fun fest for Borlanders, TeamB, and
our online community. (If you don't know what TeamB is, keep reading.)  The
picnic will be held on Saturday July 26th, 2003 from 11am - 3pm at DeLaveaga
Park in Santa Cruz, California.  We will provide food and drink.  Space to
play frisbee, softball and other outdoor games will be available.

Everyone is welcome. If you would like to attend please RSVP to
jfrazi…@borland.com as soon as possible.  Be certain to use a subject line
"Online Picnic" and the total number (including yourself) of adults and
children attending.

What is Team Borland? (a.k.a. TeamB)

"We'll Do Anything So Long As You Don't Pay Us!"

Team Borland was created more than 10 years ago as an experiment in
utilizing advanced users of Borland products to answer other user's
technical support questions.  The goal was two-fold: easing the load on
Borland's Technical Support staff and improving the quality of information
made available to developers and users of Borland's products.

The original plan was deceptively simple.  Step 1: Identify your most
knowledgeable users.  Step 2: Find the ones among them who most enjoy
sharing their know-how and experience with others.  Step 3: Organize them
into a team.  Step 4: Offer them freebies and benefits in return for their
time, but don't pay them a dime in hard cash.  Step 5: Let them loose on
other users' questions.

Ten years ago such a concept would been the laughingstock of the boardroom
meeting. In practice, however, the program has been extremely successful, to
the point where many companies in the computer industry have copied the
concept and created their own teams of volunteers.  In virtually all cases,
the programs have allowed the companies the freedom to 1) reduce technical
support costs, 2) focus their existing staff on a higher level of support,
and 3) establish premium support programs without having to significantly
increase staffing levels.

Today, the team is composed of a mixed group of people from backgrounds as
varied as the industry itself -- from former university professors and
project managers to hotshot developers and consultants.  More than ever,
Borland's community of users depends and relies on TeamB to receive timely
and accurate answers to their questions, without having to disburse large
chunks of cash for the privilege.  It is not uncommon to read a message in
the newsgroups thanking TeamB for solving a problem that was threatening to
delay an important project or task.

Thank you for your time and we look forward to seeing you there.

John M. Frazier

(Borland Newsgroup Administrator)

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